# Tweet by [@keefmoon](http://twitter.com/keefmoon) on 2021-07-16 19:23:31 > [!INFO] Archived from [original tweet](http://twitter.com/keefmoon/status/1416116301806854148) In reply to: [@keefmoon](http://twitter.com/keefmoon/status/1416116039784484864) @richardadalton It explains why memories change over time and why frequently remembered memories are more likely to stick around and be easier to recall later.