# Tweet by [@keefmoon](http://twitter.com/keefmoon) on 2013-02-10 20:11:39 > [!INFO] Archived from [original tweet](http://twitter.com/keefmoon/status/300698566404493313) In reply to: [@kakarotbpo](http://twitter.com/kakarotbpo/status/300698058264547328) @kakarotbpo A) So they can handle the server load. B) To build exclusivity and anticipation. Little from column A, little from column B