# Tweet by [@keefmoon](http://twitter.com/keefmoon) on 2013-02-13 00:39:11 > [!INFO] Archived from [original tweet](http://twitter.com/keefmoon/status/301490667916492801) In reply to: [@None](http://twitter.com/None/status/301490043858591744) @joestump @elazar and you have to optimise for each platform, which removes much of the cross-platform benefit.